SI

How Swiggy Made Live Cricket Moments More Rewarding for Fans

Since 2025, SI has integrated real-time cricket data feeds with in-app promotional triggers, so every six hit during a match unlocks a limited-time food-discount window inside the Swiggy app — without pulling fans away from the game.

The speed, accuracy, and reliability of the data have been critical in delivering real-time, engaging experiences to our users at scale.

Swiggy Spokesperson
150+ sports organisations · 1B+ fans

The proof is in what our clients shipped, earned, and grew.

From ambitious ideas to measurable outcomes, see how we've helped sports organisations move forward.

7stories found under All

How UEFA Engaged 6M+ Fans Across Global Tournaments Through Immersive Gaming
6M+Fans acquired

How UEFA Engaged 6M+ Fans Across Global Tournaments Through Immersive Gaming

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How Swiggy Made Live Cricket Moments More Rewarding for Fans
100M+Android installs on the Swiggy platform

How Swiggy Made Live Cricket Moments More Rewarding for Fans

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How Times Group Scaled Its Live Cricket Experience Across India

How Times Group Scaled Its Live Cricket Experience Across India

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How NDTV Strengthened Its Live Sports Coverage Beyond Cricket
35M+Monthly digital users (NDTV's own audience scale, early 2026)

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How ECN Brought Matchday Together Across Digital and Broadcast
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How PZPN Marked 100 Years of Polish Football With a Fan-Voted XI
65K+Registered users

How PZPN Marked 100 Years of Polish Football With a Fan-Voted XI

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How FIBA Made Courtside Basketball's Go-To Digital Destination
100KGames played during the 2019 World Cup

How FIBA Made Courtside Basketball's Go-To Digital Destination

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